Post by account_disabled on Dec 9, 2023 23:58:35 GMT -6
It is easy to achieve it. Build audience As we said in the previous point, research is part of consumer behavior via the web , but they will not always be ready to buy. Content marketing builds an audience that, at some point, can become consumers. This is done through content that educates and nourishes with information relevant to their daily lives. This way you not only prepare users for the purchase, but you attract the most suitable people for your business, those with the most potential.
Get to know the Buyer Persona better If you have Phone Number List an e-commerce , you probably already have a good idea of what your buyer profile is . However, a content marketing strategy allows you to deepen your knowledge about it even further. Although when offering content you have the role of "informant", you also receive information in the form of comments, reactions and even behaviors within your website , where you can analyze, for example, the actions that generate the most conversion or the most searched topics.
ebook about people Build customer loyalty The cost of winning over a new customer is too high for you to let go of the one you have already won over. Investing in content marketing helps maintain contact with those who have already purchased from you. You can offer content that resolves doubts that have arisen after the purchase or even solves new problems (opening new purchasing opportunities). Content marketing strategies for e-commerce Below, I present 4 content marketing strategies applicable to e-commerce that you should take into account.
Get to know the Buyer Persona better If you have Phone Number List an e-commerce , you probably already have a good idea of what your buyer profile is . However, a content marketing strategy allows you to deepen your knowledge about it even further. Although when offering content you have the role of "informant", you also receive information in the form of comments, reactions and even behaviors within your website , where you can analyze, for example, the actions that generate the most conversion or the most searched topics.
ebook about people Build customer loyalty The cost of winning over a new customer is too high for you to let go of the one you have already won over. Investing in content marketing helps maintain contact with those who have already purchased from you. You can offer content that resolves doubts that have arisen after the purchase or even solves new problems (opening new purchasing opportunities). Content marketing strategies for e-commerce Below, I present 4 content marketing strategies applicable to e-commerce that you should take into account.